Hey there,

As part of our recent Finance Portal relaunch, we’ve made major upgrades to how you access and analyze panel data. One of the biggest changes? You can now dig into real user-level insights directly in the dashboard.

Last year we acquired a consumer panel business, and have since doubled the size of that panel in the US. We are now making that user-level data available for reporting in our dashboard.

For instance, you can now see real user retention cohorted by signup date. This enables you to understand (and measure) if newly acquired users are as sticky / valuable as their existing user base (i.e. comparing YoY cohorts).

And this just scratches the surface. Would love to show you more.

Kind regards,

Tim Santos, CPO

Apptopia Inc. | Boston, MA