fast food, slow economy

Business

Mobile Signal

Delta Airlines (DAL) is scheduled to report earnings on 10/11. User Sessions of its mobile app are up 51% YoY and 16.5% QoQ. Dive deeper into DAL with a free trial of our Bloomberg Terminal App.

App Acquisition

Naver Corp. will be acquiring Poshmark, a consumer-to-consumer clothing marketplace, for $1.6 billion. MAUs are up 17.4% compared with 365 days ago.

Musings

Fast food for slow times

Apps of fast food brands are growing much more than their industry peers through a combination of running more “food for download” promotions and current economic conditions, where consumers expect lower prices compared with other meal options. Additionally, food delivery apps in the US have seen installs fall for two consecutive quarters and are down 11.6% year-over-year. Food delivery is typically more expensive than ordering ahead from a brand's app because of the delivery fees, tipping and many times the individual menu items are priced higher.

Moving again

Data continues to show the travel industry bouncing back, even amid the cancellations and short-staffed situations. Airlines are seeing the strongest push as the industry also lost the most action during the pandemic. Hotels are growing faster than OTAs for the same reason. People turned toward short-term rentals more in 2020 and 2021 than they did hotels. In case you're wondering, Last Mile Transportation includes things like scooters and ride shares.

Insights & Updates

QSR 2022: Loyalty Do’s and Don’ts

App user sessions of the top QSR apps have been growing for six consecutive quarters. Both installs and user sessions of these apps have hit an all-time high in Q3 2022.

Podcast: A VU into the metaverse

This week I'm sitting down with Maura Welch, VP of Marketing at Together Labs. Maura helps me figure out exactly what the metaverse is and explains why there's no winner take all scenario for the companies catering to those interested in virtual worlds. Together Labs publishes IMVU, a 100% creator led virtual community (with real people behind it all) where you can ride jet skis in a nightclub... or just relax with friends.